Within the World’s Environmental Day Celebrations. Waves Costa Rica , a well known surf school associated with Quiksilver /Roxy launched a conservationist campaign called “Por Siempre Hermosa” (Forever Beautiful) The campaign consists on several stages. It uses different resources such as beach cleaning, reforestation, awareness talks, and environmental education for the people to raise a conscience of Playa Hermosa being a Pacific treasure calling the attention of thousand and tourists and locals, looking for Waves, nature rivers, and a cosy environment provided by small hotels and restaurants personally attended by their owners.
“We are giving out free stickers and Quiksilver’s “Blue Book” to all the people interested in disseminating our message by sticking it to their surfboards, cars, or anywhere they could be seen,” said Andrea Diaz, Waves Costa Rica Director.
The campaigns’ slogan goes “It is on our hands to preserve it”, there are stickers in English and Spanish. Along with Quiksilver’s’ “Blue Book” which talks about 10 things you can do to protect your beach. Those willing to acquire them can go Waves Costa Rica Surf School located in Playa Jaco, or visit the website www.wavescr.com
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